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March Destination Development Board Report Header

Destination Development

The Destination Development team continued to work in January and February 2019 to grow visitation to Greater Palm Springs and improve hospitality in the destination by working with our Restaurant Week sponsors, launching the Greater Palm Springs Tourism Foundation website, and making plans to attend an air service development conference.

  • dineGPS

    Restaurant Week
    We are delighted to announce that all sponsorships have been finalized for Greater Palm Springs Restaurant Week 2019, happening May 31-June 9. Our valued Partners/Sponsors include:

    • Presenting Partners: Agua Caliente Casinos and Sysco
    • City Partners: Palm Springs (PSHA), Cathedral City, Rancho Mirage, Palm Desert, Indian Wells, La Quinta,
      Desert Hot Springs and Indio
    • Industry Partner: OpenTable
    • Media Partners: The Desert Sun, NBC Palm Springs and KGAY
    • Community Partner: Rancho Mirage Wine and Food Festival

    We are also pleased to report that Restaurant Week 2019 will feature a new partnership promotion to benefit FIND Food Bank. For each Restaurant Week dining reservation booked on dineGPS.com, dineGPS will donate $1 to FIND Food Bank.GPS Restaurant Week

    Participating Restaurants
    To date, 110 restaurants have registered for Restaurant Week, of which 16 are participating for the first time. As we track ahead of where we were at this time for the past two years, we are on target to exceed 110 participating restaurants.

    dineGPS Website
    All dineGPS platforms are now directed to the VisitGreaterPalmSprings.com Eat & Drink page for better navigation, and early Restaurant Week event promotion is currently live on the website. The list of participating restaurants will have its website launch by late March. New feature: Diners will now be able to “favorite” restaurants on the website by clicking a heart icon.

    GPS Restaurant Week Event Promotion
    The Desert Dining Guide & Map is currently being updated for distribution in April. In addition, event advertising will begin upon the March website launch of participating restaurants.

  • Greater Palm Springs Tourism Foundation

    Destination Development and the Tourism Foundation Board are working on a number of elements in preparation for the Foundation’s May 2019 launch. These include:

    • Creating the website at https://www.visitgreaterpalmsprings.com/foundation/
    • Investigating fundraising opportunities
    • Developing the criteria for grant requests and grant awards

    GPS Tourism Foundation

  • How to Get Involved

     dineGPS
    We are continuing to support the restaurant community year-round via the dineGPS social channels and through the dineGPS website. If you are a restaurant proprietor and would like to promote a special offer, please submit your offer here, and we will publicize it via our Dining Chill Deals offers: https://www.visitgreaterpalmsprings.com/submit-a-chill-deal/

    Outdoor Adventure
    We are seeking content, articles, photos and videos to share with visitors as we promote Outdoor Adventure. Please share your content with Joanne Ohanesian at:  johanesian@gpscvb.com. 

    Health, Wellness & Spa
    Please be sure to update your listing on the CVB website with your Health & Wellness offers and events by logging in to the Partner extranet at www.mygpscvb.com. If you need more information or have ideas to share, please email Winona McCullum at wmccullum@gpscvb.com.

    Digital Library
    We are continuing to add new images and requesting approval of existing images for our Greater Palm Springs destination photo/video gallery. The new site features high-resolution images and videos that can be used by media and trade to market the destination. It’s easy to set up your account at www.barberstock.com/greaterpalmsprings. We are seeking images for culinary, outdoor adventure, health & wellness, and sustainability

  • Air Service

    Air Service Development Conference
    The CVB will be attending 2019 JumpStart®, Airport’s Council International’s (ACI) Air Service Development Conference set for June 3-5 in Nashville. The CVB’s participation includes one-on-one meetings with key representatives from 13 airlines. 

    Click here for the Aviation Report

For more information about Destination Development, please contact:
Bob Thibault
Chief Development Officer
bthibault@gpscvb.com | (760) 969-1339

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