Smith Travel Research
2026 YTD PERFORMANCE OVERVIEW
May was the first month this year to post year-over-year declines across occupancy, ADR, and RevPAR. However, on a year-to-date basis, the market continues to show overall growth, with occupancy essentially flat (-0.3%), ADR up 5.4%, and RevPAR up 5.1%. The occupancy decline has been primarily attributed to the group segment, which has seen a (-6.9%) decline year-to-date.
Looking at YTD performance since 2022, occupancy has remained remarkably stable, generally ranging between roughly 67% and 70.5%. During that same period, the market has absorbed about 4% growth in room supply. As a result, occupancy appears flat even as underlying demand continues to expand, with performance gains instead showing up in ADR and RevPAR growth.
YTD ADR has increased steadily since 2022, from $254.88 to $284.54 in 2026, representing growth of approximately 11.6% over that time period. On a year-over-year basis, ADR is up 5.4% from 2025.
As a result, RevPAR has shown sustained long-term growth, rising from $174.09 in 2022 to $198.52 in 2026, an increase of approximately 14.0% over the period and 5.0% year-over-year.
March 2026
- Occupancy: 77.5% (+1.4% from 76.5% in 2025)
- ADR: $324.42 (+5.9% from $306.30 in 2025)
- RevPAR: $251.57 (+7.4 % from $234.23 in 2025)
April 2026
- Occupancy: 72.9% (-2.2% from 74.6% in 2025)
- ADR: $366.37 (+10.1% from $332.76 in 2025)
- RevPAR: $267.11 (+7.6% from $248.13 in 2025)
May 2026
- Occupancy: 60.6% (-1.4% from 61.5% in 2025)
- ADR: $211.60 (-1.4% from $214.55 in 2025)
- RevPAR: $128.18 (-2.8% from $131.86 in 2025)
YTD 2026 (through May)
- Occupancy: 69.8% (-0.3% from 70.0% in 2025)
- ADR: $284.54 (+5.4% from $269.92 in 2025)
- RevPAR: $198.52 (+5.1% from $188.93 in 2025)
Early June STR data through June 13th indicates continued positive momentum, with occupancy up 10.3% year-over-year, ADR up 4.3%, and RevPAR increasing 15.1%.
June MTD (through June 13):
- Occupancy: 55.5% (+10.3% compared to 2025)
- ADR: $166.44 (+4.3% compared to 2025)
- RevPAR: $92.43 (+15.1% compared to 2025)
Greater Palm Springs STR
The numbers below reflect data for May 2026. An arrow in the upper right-hand corner of a box below indicates that additional information is available. Click to open.
- 2-Year Board Priorities
- June 2026 Agenda & Packet
- President's Summary
- Air Service
- Destination Marketing
- Communications & Film
- Digital Marketing
- Social Media
- Convention Sales
- Pace Report
- TEAM GPS Foundation
- Stewardship & Accessibility
- Community & Industry Engagement
- Tourism Development
- Economic Development
- Research
- Smith Travel Research
- Vacation Rental Data
- Finance
- Past Board Meetings Archive
- Current Board Meeting Calendar


