Vacation Rental Data

Paid Occupancy — Professionally Managed Homes

For the month of August 2025, paid guest occupancy in vacation rental homes was 15%, up from 13.8% in 2024.

AVERAGE DAILY RATE (ADR) — Professionally Managed Homes

OTA OCCUPANCY 

OTA calendar occupancy was 46.5% for August 2025, compared to 42.3% in 2024. Note, the graph also includes professionally managed “calendar occupancy,” which includes dates occupied by owners, maintenance holds, and other non-paid calendar blocks. OTA calendars do not indicate whether reservations are paid guest stays or non-paid calendar blocks.

Paid Occupancy — Professionally Managed Homes

For the month of July 2025, paid guest occupancy in vacation rental homes was 16.1% compared to 16.3% in 2024.

AVERAGE DAILY RATE (ADR) — Professionally Managed Homes

ADR for July 2025 was $323, slightly up from $320 in 2024.

OTA OCCUPANCY 

OTA calendar occupancy was 45.7% for July 2025, compared to 43.5% in 2024. Note, the graph also includes professionally managed “calendar occupancy,” which includes dates occupied by owners, maintenance holds, and other non-paid calendar blocks. OTA calendars do not indicate whether reservations are paid guest stays or non-paid calendar blocks.

Paid Occupancy — Professionally Managed Homes

For the month of June 2025, paid guest occupancy in vacation rental homes was 16% compared to 17.1% in 2024.

AVERAGE DAILY RATE (ADR) — Professionally Managed Homes

ADR for June 2025 was $329, slightly up from $328 in 2024.
 

OTA OCCUPANCY 

OTA calendar occupancy was 44.7% for June 2025, compared to 44.2% in 2024. Note, the graph also includes professionally managed “calendar occupancy,” which includes dates occupied by owners, maintenance holds, and other non-paid calendar blocks. OTA calendars do not indicate whether reservations are paid guest stays or non-paid calendar blocks.

Paid Occupancy — Professionally Managed Homes

For the month of May 2025, paid guest occupancy in vacation rental homes was 17.7% compared to 21% in 2024.

AVERAGE DAILY RATE (ADR) — Professionally Managed Homes

ADR for May 2025 was $385, slightly up from $382 in 2024.

OTA OCCUPANCY 

OTA calendar occupancy was 56.1% for May 2025, compared to 54.1% in 2024. Note, the graph also includes professionally managed “calendar occupancy,” which includes dates occupied by owners, maintenance holds, and other non-paid calendar blocks. OTA calendars do not indicate whether reservations are paid guest stays or non-paid calendar blocks.